NEW CASTLE COUNTY CHAMBER OF COMMERCE: How to Increase Your Local SEO: Business to Consumer Online Marketing


New Castle County Chamber of Commerce recently issued the following announcement.

Name: How to Increase Your Local SEO: Business to Consumer Online Marketing

Date: June 5, 2019

Time: 8:30 AM - 11:30 AM EDT

Is your brand visible to potential customers? If you’re a local company and you haven’t nailed down local SEO, you’re missing the chance to be seen when that potential customer searches online. But local SEO shouldn’t be a secret. It’s a just series of collective steps. Regardless of business model, every local business website needs to be indexable, error-free, multi-device-compliant, well-structured and properly optimized. Your unique content is a critical part of SEO, so make sure you’re not offering up thin or duplicate content. Here’s a list of common content mistakes followed by a checklist of ways to increase the local SEO impact of your content. You will learn:

  • How to avoid content mistakes
  • Ways to create unique, user-, and search-friendly content
  • Tips on how to apply to specific groups or demographics
  • Tips on getting revews
All your online efforts are just a reflection of your real life business intentions. Make sure you’re getting it right where it counts most. Remember that everything, online or offline, is anchored in making your brand the one that comes to mind when anyone needs your product or services. Limiting yourself to a simple website, with citations, some reviews, and a few social media platforms won’t cut it.

Original source can be found here.

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